<?xml version="1.0" encoding="UTF-8"?><rss
version="0.92"> <channel><title>Ruby Rynne</title><link>http://www.rubyrynne.biz</link> <description>Social Media Management &#38; Internet Marketing</description> <lastBuildDate>Thu, 19 May 2011 10:20:54 +0000</lastBuildDate> <docs>http://backend.userland.com/rss092</docs> <language>en</language> <item><title>Social Media ROI</title> <description><![CDATA[&#8220;What is the ROI (return on investment) of social media?&#8221;. Increasingly, businesses are seeking to validate and measure the benefits that can be delivered by investment in social media. Pure financial metrics are only one way to measure the success of social media marketing. Social media delivers a range of benefits to businesses (and other [...]]]></description><link>http://www.rubyrynne.biz/2010/blog/social-media-roi</link> </item> <item><title>Your Social Media Marketing Plan</title> <description><![CDATA[Like all aspects of business, a random approach to social media marketing that does not follow a structured plan will produce, at best, disappointing results. Many businesses have tried and abandoned the idea of social media marketing, not because it does not work, but because they approached it with the wrong mentality. A solid, well-thought [...]]]></description><link>http://www.rubyrynne.biz/2010/blog/social-media-marketing-plan</link> </item> <item><title>Developing a Social Media Strategy</title> <description><![CDATA[As businesses of all sizes work towards creating and implementing a social media strategy, most fail to take account of three important company-culture issues that must be addressed first . Social Media Strategy Must be a Team Effort Very often, in any business, the people responsible for marketing, internet presence, IT and sales do not [...]]]></description><link>http://www.rubyrynne.biz/2010/blog/social-media-strategy</link> </item> <item><title>Buying Social Media Services</title> <description><![CDATA[So you are considering outsourcing your social media management. But what kind of social media services is it possible to successfully outsource? Social media (also known as &#8216;Web 2.0&#8242;) now provides unrivalled potential for internet marketing. It&#8217;s still new, but already emerging as the game-changer that is already dominating online communications. The global reach and [...]]]></description><link>http://www.rubyrynne.biz/2010/blog/social-media-services</link> </item> <item><title>Social Network Marketing Etiquette</title> <description><![CDATA[The etiquette of social network marketing  is very different from more traditional forms of the art. Like all marketing, it is about putting your offer in front of the right people. But how?Traditionally, marketing messages were direct and to the point. Customers identify marketing messages instantly, and commonly attempt to avoid them at all costs. [...]]]></description><link>http://www.rubyrynne.biz/2010/blog/social-network-marketing</link> </item> </channel> </rss>
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